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Denny's, #53

Discover the secrets of the Denny's franchise: from history and training requirements to support and restrictions. Find the opportunity that suits you!


Denny's Franchise

Year of Business Start: 1953
Headquarters: Spartanburg, South Carolina
Estimated Number of Units: 1,650

Description of the Franchise

With nearly 2,000 restaurants in 16 countries, Denny's is one of the largest full-service restaurant chains in the world. We are the #1 incumbent in the US in the family dining sector. Although Denny's has been in business for 70 years, our new contemporary restaurant image makes Denny's relevant to today's customers around the world. Denny's offers an experienced team of professionals to guide you through store development, supply chain, menu development, training and the in-country startup process. 

Strong, marketing-oriented company or group involved in food-related businesses. Access to suitable real estate. Understand the value of brand concepts with a proven business system. Employed on a 24/7 operating platform where applicable. Demonstrated successful brand development and track record of store level performance. Access to $3 million in available capital to acquire the Denny’s area license and open the first restaurant in the country. Must possess in-depth knowledge of the local market, be well connected in the community, and staff restaurants with the expertise to ensure good execution of Denny's operating systems. Experience as a restaurant developer and operator with Western brand experience is a plus. Experience with Western level food safety and quality assurance systems. Access to supply chain resources

DFO, LLC is the franchisor. Denny's restaurants are full-service, family-style establishments that offer and serve a wide variety of food. Denny's restaurants offer a casual dining atmosphere and moderately priced food designed to appeal to a broad spectrum of customers.

General Presentation of the Training

Franchise applicants must complete a two-day (16-hour) Denny's Company Restaurant Operation Preview.

Granted Territory

Franchisees do not receive any exclusive territory or territorial rights under the Franchise Agreement.

Obligations and Restrictions

The franchisor requires that at least one person signing the Franchise Agreement be personally involved in the direct operation of the Denny's restaurant.

Term of Agreement and Renewal

The length of the franchise term is 20 years or less, according to the lease term. There is no option to renew.

Financial Assistance

The franchisor is not obligated, but occasionally provides financing for the purchase of point-of-sale systems and other items entered into the Denny's system.

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